Exercise Equipment for your Home & Commercial Fitness Needs!

Welcome! Fitness Direct was founded in 1996 on the idea of providing quality fitness equipment, both new and used for home and commercial use at a reasonable price.

Our highly trained, friendly fitness consultants are knowledgeable on the products and the workings of the human body, and we strive to match up the correct combination of exercises, nutrition and equipment for each individual person according to the goals they have set and what they want to achieve.

We represent some of the top manufacturers of fitness equipment, and our two super-showrooms on Miramar Road in San Diego, and on Vista Way in Oceanside, feature a wide array of products and accessories, both new and used, that are ready and available for testing, and backed up by the strongest warranties in the industry.

Featured Product :: Inflight Hyper-Back Extension

$495.00

Inflight Hyper-Back Extension - Inflight Fitness, a former aircraft parts manufacturer, combines the quality demanded by the aircraft industry with over ten years of experience manufacturing commercial fitness equipment to bring you exceptional value and quality like you find on the Inflight Hyper-Back Extension.

Featured Product :: Magnum® TBC100X Total Body Cycle with Adj Height Seat & Adj Hand

$4,895.00

A serious workout demands serious equipment. That's why the Magnum carries so much weight with health clubs, schools and universities, YMCA's, hospitals, wellness centers, pro training facilities, and corporate fitness centers.

Magnum Fitness Systems is forged out of a commitment to strengthen your image and build your business. A promise of performance backed by a twenty plus year track record.

Featured Product :: CycleOps Pro 300PT Indoor Cycle

$1,899.00

The CycleOps Pro 300PT Indoor Cycle includes an elctronic computer that records power, heart rate, speed, distance, time, and cadence. Data is stored on the computer and can be downloaded to your PC via a simple USB connection. You can then analyze your workouts with the included PowerLink software. All this and a PowerTap power sensor for the complete training experience.

Featured Product :: Sportsart XT50 XTrainer

$2,499.00

The new Sportsart XT50 XTrainer contains an independent upper and lower body resistance which allows for endless training options. Step-through access and low impact design are safe for all users on the Sportsart XT50 XTrainer.

Featured Product :: BodyCraft® Jones Machine

$2,499.00

BodyCraft® Jones Machine is a revolutionary design totally replacing the traditional Smith machine! The BodyCraft® Jones Machine has patented 3-D Technology travels not only up and down but forward and backward allowing for tricks that it's Grandpa Smith just can't muster.

Featured Product :: TROY Barbell SupraBar Cable Curl

$129.00

The all-purpose TROY Barbell SupraBar Cable Curl that runs rings around the others. The TROY Barbell SupraBar Cable Curl and the SupraBar Cable System utilize the biomechanical process of supination - the inward and outward rotation of the wrist - to improve strength training benefits.

By utilizing movable and rotating grips, the TROY Barbell SupraBar Cable Curl isolates exertion to the targeted muscle group while relieving stress on tendons and joints.