Exercise Equipment for your Home & Commercial Fitness Needs!

Welcome! Fitness Direct was founded in 1996 on the idea of providing quality fitness equipment, both new and used for home and commercial use at a reasonable price.

Our highly trained, friendly fitness consultants are knowledgeable on the products and the workings of the human body, and we strive to match up the correct combination of exercises, nutrition and equipment for each individual person according to the goals they have set and what they want to achieve.

We represent some of the top manufacturers of fitness equipment, and our two super-showrooms on Miramar Road in San Diego, and on Vista Way in Oceanside, feature a wide array of products and accessories, both new and used, that are ready and available for testing, and backed up by the strongest warranties in the industry.

Featured Product :: Schiek® Lifting Straps 1000-PLS

$25.95

Schiek® Lifting Straps 1000-PLS are all nylon/acrylic lifting straps made with pride in the U.S.A.

Featured Product :: Pilates® Premier XP Basic Workout DVD (for Pilates reformers)

$39.95

Featured Product :: Powerline® Power Rack (PPR200)

$315.00

Fire up your workouts on one of the first inventions that allowed weightlifters to workout safely and effectively, the Powerline® Power Rack (PPR200)! Created several years ago, nearly every gym has one...so why not you? With the wide "walk-in" design of the Powerline® Power Rack (PPR200) there is plenty of side-to-side movement for a variety of exercises such as squats, incline, decline, flat and military presses as well as shrugs and calf raises.

Featured Product :: Body-Solid® Pro Dual Inner/ Outer Thigh

$1,999.00

Body-Solid® Pro Dual Inner/ Outer Thigh Machine features a pop-in cam adjustment to users to select their own starting positional and range of motion. Four sealed, pillow-block ball bearing systems provide a smooth inner thigh and hip concentration.

The biomechanically accurate foot posts and ergonomically correct bent-knee design angled seat eliminates lower back stress. Users face forward towards the weight stack, providing easy access. The Body-Solid® Pro Dual Inner/ Outer Thigh Machine also has no-slip handgrips to assure user stability when exercising.

Featured Product :: Body-Solid Functional Training Center 210 (GDCC210)

$1,298.37

By efficiently working your body's stabilizer muscles though a limitless number of exercises, the Body-Solid Functional Training Center 210 (GDCC210) offers strength-building results to users of all sizes.

Featured Product :: Star Trac® V-Bike 5700 Group Cycle Bike

$995.00

There's a reason the Star Trac® V-Bike 5700 Group Cycle Bike is found in so many gyms across the country; it's as close as you can get to simulating the authentic cycling experience enthusiasts crave. The Star Trac® V-Bike 5700 Group Cycle Bike features the thick, heavy-duty all-metal frame similar to that found on a mountain bike.

It's been built with reliability, low maintenance, and customizability in mind. It's also one of our more technically advanced indoor cycling bikes; Thr Star Trac® V-Bike 5700 Group Cycle Bike boasts proper geometry and micro-adjustable seat and handlebars to allow users dial-in personal settings for a truly comfortable indoor cycling workout.